by Rugged displays are specially designed and built to withstand harsh environmental conditions. They are typically used in applications that require displays to withstand high/low temperatures, vibrations, shocks, precipitation, electromagnetic interference and dust/particulate ingress such as in transportation, construction, industrial and public safety. Rugged displays offer better protection than standard LCD and LED displays for applications requiring constant use in outdoor or industrial environments. They come with advanced functionalities such as sunlight readability, anti-glare technology, chemical/liquid resistance and high-impact protection making them suitable for varied industrial and military applications.
The global Rugged Display Market is estimated to be valued at US$ 9.75 Bn in 2023 and is expected to exhibit a CAGR of 8.3% over the forecast period 2023 to 2030, as highlighted in a new report published by Coherent Market Insights.
Market key trends:
One of the major trends in the global rugged display market is increasing demand for rugged mobile computing devices among field service industries to enhance workforce productivity. Mobile rugged devices integrated with advanced rugged displays have enabled field workers to access critical data from remote locations. They provide various benefits such as task automation, real-time visibility and decision making. Additionally, demand for large screen rugged displays for console applications is also growing on the back of increasing deployment of digital signage, interactive kiosks and infotainment systems in public infrastructure. Advanced technologies such as anti-glare wide viewing angle LCD displays with extended temperature ranges are witnessing increased adoption.
Porter’s Analysis
Threat of new entrants: The threat of new entrants is moderate as the rugged display market requires high capital investments and technologies which act as a barrier for new players.
Bargaining power of buyers: The bargaining power of buyers is low to moderate due to the specialized nature of rugged displays which limits options for buyers.
Bargaining power of suppliers: The bargaining power of suppliers is moderate as prominent display panel manufacturers like Samsung, LG operate in this space.
Threat of new substitutes: The threat of new substitutes is low as rugged displays have specialized features that cannot be easily substituted.
Competitive rivalry: Intense competition exists between existing players to gain market share.
Key Takeaways
Global Rugged Display Market Size is expected to witness high growth, exhibiting CAGR of 8.3% over the forecast period, due to increasing demand for rugged technology in military, oil and gas, and industrial applications.
The North American region dominates the rugged display market currently owing to high defense spending and presence of leading rugged display manufacturers in the US. However, Asia Pacific region is expected to grow at the highest CAGR during the forecast period due to the rising adoption of rugged devices in industrial applications in China and India.
Key players operating in the rugged display market are Dell Inc., Curtiss-Wright Corp., Getac Technology Corp., General Dynamics Corp., Zebra Technologies Corp., L3 Technologies Inc., Panasonic Corporation, Scio Teq, Sparton Corp., Crystal Group Inc., Kyocera Corp., and Beijer Electronics Group AB. Dell Inc. and Getac Technology Corp. have strong presence across various rugged device lines.
*Note:
1. Source: Coherent Market Insights, Public sources, Desk research
2. We have leveraged AI tools to mine information and compile it
