by 
The Fertility And Pregnancy Rapid Test Kits Market is estimated to be valued at US$ 1,451.9 Mn or Bn in 2023 and is expected to exhibit a CAGR of 4.5% over the forecast period 2023 to 2030, as highlighted in a new report published by Coherent Market Insights.
Market Overview:
Fertility and pregnancy rapid test kits help detect the presence of human chorionic gonadotropin (hCG) hormone in urine or blood which confirms pregnancy at an early stage. These easy-to-use kits provide early results within 3-5 minutes. They are widely used at home as well as by gynecologists and fertility clinics to check early signs of pregnancy.
Market Dynamics:
Growing awareness about fertility and early pregnancy diagnosis is a major factor driving the growth of this market. Changing lifestyle and increasing average age of first-time motherhood have increased the chances of facing fertility-related issues. As a result, the demand for fertility test kits for early detection of fertility problems is increasing. Furthermore, rising internet penetration and growing e-commerce industry have enhanced the easy availability of home-based test kits, thereby supporting the market growth during the forecast period. However, lack of accuracy in results from home-based pregnancy test kits and preference for clinical laboratory tests in some countries may hamper the market growth.
Read More @ https://www.coherentmarketinsights.com/market-insight/fertility-and-pregnancy-rapid-test-kits-market-3456
Segment Analysis
The fertility and pregnancy rapid test kits market can be segmented based on product type, application, end user, and distribution channel. Based on product type, the market is dominated by pregnancy rapid test kits segment. This is because pregnancy rapid test kits provide quick and accurate results, enabling early confirmation of pregnancy. These kits are easy-to-use and affordable.
PEST Analysis
Political: Regulations regarding women’s health and family planning programs across various countries are supporting the growth of this market. Governments are promoting awareness about early pregnancy detection.
Economic: Rising employment rates and dual-income households are boosting the disposable income of potential consumers. This increases the demand for fertility and pregnancy test kits.
Social: Delayed childbearing, growing infertility rates, and increasing social acceptance of single parenthood are fueling the need for these products.
Technological: Technological advancements are leading to launch of more accurate home-use test kits that can detect pregnancy within few minutes.
Key Takeaways
The global fertility and pregnancy rapid test kits market is expected to witness high growth, exhibiting CAGR of 4.5% over the forecast period, due to increasing awareness about early detection of pregnancy and rising infertility rates.
The North America market is expected to dominate the global market during the forecast period. This is attributed to the increasing health awareness, rising focus on fertility treatment, and growing social acceptance of single parenthood in the region.
Key players operating in the fertility and pregnancy rapid test kits market are SPD Swiss Precision Diagnostic GmbH, DCC Plc., Procter & Gamble, Abbott Laboratories, Alere Inc., Quidel Corporation, bioMérieux SA, Church & Dwight Co., Inc., Prestige Brands Holdings, Inc., and Geratherm Medical AG. Quidel Corporation offers wide range of point-of-care diagnostic tests and systems for use in physician offices and clinics. Abbott Laboratories offers wide range of fertility rapid and digital pregnancy tests.
