July 1, 2024
Cold Pressed Juice Market

The Growing Cold Pressed Juice Market Driven By Increasing Health Consciousness Among Consumers

Cold pressed juice has gained immense popularity owing to various health benefits associated with its consumption such as preservation of essential vitamins, minerals, and antioxidants. Cold pressed juice is produced by pressing whole fruits and vegetables at low temperature without applying any heat in the process. This helps retain maximum nutrients compared to conventionally produced juices.

The global cold pressed juice market is estimated to be valued at US$ 920.72 Mn in 2024 and is expected to exhibit a CAGR of 4.1% over the forecast period 2024 to 2031.

The product is majorly consumed as a tasty and healthy alternative to carbonated drinks and promotes overall well-being. Manufacturers are focused on developing innovative flavors and packaging solutions to expand their consumer base.

Key Takeaways

Key players operating in the cold pressed juice market are ADLINK Technology Inc., Ahrma Group, Ambrosus, Chainvu, Ennomotive, Lightning Technologies LLC., LogTrade, Metiora, NFC Group, RM2., TronicsZone, and others. These players are focusing on strategic partnerships and new product launches to enhance their market share.

The increasing prevalence of lifestyle diseases due to unhealthy eating habits has opened up opportunities for cold pressed juice manufacturers to promote their products as an easy solution for daily nutrition supplementation. Major players are investing heavily towards expanding their distribution channels through online retailers and local grocery stores across key regions.

Global expansion of the Cold Pressed Juice Market Share has been driven by growing awareness about nutrition and health benefits related to cold pressing technology. Manufacturers are focusing on targeting Asian and Middle Eastern countries where per capita fruit consumption is rising rapidly.

Market Drivers

The rising health consciousness among consumers is a major market driver. Cold Pressed Juices are viewed as a healthier option for busy individuals due to the presence of essential vitamins, minerals and antioxidants with low calories. Busy lifestyles of working professionals coupled with growing disposable income has further stimulated market demand.

PEST Analysis

Political: The Cold Pressed Juice Market is governed by various food safety and labeling regulations set by regulatory bodies like the Food and Drug Administration in different regions. These regulations influence the production, packaging and marketing of cold pressed juices.

Economic: Changes in the disposable income of consumers have a significant impact on the cold pressed juice market. Economic growth supports higher spending on health drinks like cold pressed juices.

Social: Rising health consciousness and growing preference for chemical-free and natural beverages have boosted the demand for cold pressed juices. They are considered a healthy snack or meal replacement.

Technological: Advancements in juicing techniques and equipment have helped improve the quality, yields and shelf life of cold pressed juices. New packaging solutions are extending the shelf life without using preservatives. Nutrients are better preserved through advanced cold pressing technology.

Geographical regions with high market concentration
The North America region dominates the global cold pressed juice market in terms of value. This can be attributed to growing health awareness, busy lifestyles and high disposable incomes in countries like the United States and Canada.

Fastest growing region
The Asia Pacific region is expected to witness the fastest growth in the cold pressed juice market during the forecast period. Increasing western influence on food habits, rising obesity concerns and rapidly growing middle class are driving the demand for healthy beverages like cold pressed juices in emerging countries of Asia.

*Note:
1. Source: Coherent Market Insights, Public sources, Desk research
2. We have leveraged AI tools to mine information and compile it