June 29, 2024
Beta Glucan Market

Rising Demand for Beta Glucan Products to Drive Growth of the Global Beta Glucan Market

The global beta glucan market is estimated to be valued at US$ 551.4 million in 2023 and is expected to exhibit a CAGR of 8% over the forecast period 2023-2030, as highlighted in a new report published by Coherent Market Insights.

A) Market Overview:
Beta glucan is a type of soluble fiber that is found in various sources such as oats, barley, yeast, and mushrooms. It offers several health benefits, including immune system enhancement, cholesterol reduction, and blood sugar level regulation. The growing awareness about the positive impact of beta glucan on health has led to an increased demand for beta glucan products in the food, pharmaceutical, and cosmetic industries. The rising prevalence of chronic diseases and the growing consumer focus on preventive healthcare are driving the market growth. Moreover, the rise in health consciousness among consumers and the increasing adoption of natural and organic products further contribute to the market expansion.

B) Market Key Trends:
One key trend in the Global Beta Glucan Market is the increasing utilization of beta glucan in the skincare industry. Beta glucan has excellent moisturizing and anti-aging properties, making it an ideal ingredient for skincare products. It helps in improving the skin’s elasticity, reducing wrinkles, and providing a youthful appearance. The rising demand for natural and organic cosmetics, coupled with the growing consumer preference for products with anti-aging benefits, is driving the incorporation of beta glucan in skincare formulations. Cosmetic companies are actively launching skincare products infused with beta glucan to cater to the rising consumer demand for effective and natural anti-aging solutions. This trend is expected to continue fueling the growth of the global beta glucan market.
Segment Analysis:

The beta glucan market can be segmented based on source, application, and region.

In terms of source, the market can be divided into cereals (oats, barley), yeasts (baker’s yeast, brewer’s yeast), and mushrooms. Among these, cereals dominate the market due to the easy availability and wide usage of oats and barley in the food industry. Oats, in particular, are rich in beta glucan and are extensively used in functional food products such as energy bars, snacks, and beverages. The increasing consumer demand for healthy and natural food products is driving the growth of the cereal segment in the beta glucan market.

The application segment of the beta glucan market includes food and beverages, dietary supplements, personal care and cosmetics, pharmaceuticals, and animal feed. The food and beverages segment holds the largest market share, mainly driven by the growing consumer inclination towards functional foods and beverages that promote overall health and well-being. Beta glucan is widely used in bakery, dairy, and beverage products to enhance their nutritional profile and provide various health benefits, such as cholesterol reduction and immune system enhancement.

Key Takeaways:

The global beta glucan market is expected to witness high growth, exhibiting a CAGR of 8% over the forecast period of 2023-2030. This growth can be attributed to the increasing consumer awareness regarding the health benefits of beta glucan and the rising demand for functional foods and beverages. The growing prevalence of chronic diseases, such as cardiovascular diseases and diabetes, further drives the market growth as beta glucan has been proven to have cholesterol-lowering and blood sugar regulation properties.

In terms of regional analysis, North America is the fastest-growing and dominating region in the global beta glucan market. This can be attributed to the rising consumer demand for natural and organic products, increasing investments in research and development activities, and the presence of key market players in the region. Moreover, the growing prevalence of obesity and related health issues in the region has created a significant demand for functional food products, which is driving the market growth.

Key players operating in the beta glucan market include Associated British Foods Plc, Biotec Pharmacon ASA, Biothera, Ceapro Inc., Immuno Medic AS, Koninklijke DSM N.V., Super Beta Glucan Inc., Groupe Soufflet S.A, Tate & Lyle plc., and Zilor Inc. These players are focusing on product innovation, strategic partnerships, and geographical expansions to gain a competitive edge in the market.

*Note:
1. Source: Coherent Market Insights, Public sources, Desk research
2. We have leveraged AI tools to mine information and compile it